Free script · B2B

Staffing Agency cold calling script (free template)

Staffing agencies win employer accounts by being the call that comes right before a hiring crunch. This script finds the hiring decision-maker, asks about open roles, turnover and busy seasons, and books a meeting or a backup-vendor slot.

THE SCRIPT

OPENER

Hi [First Name], this is [Your Name] from [Company]. We specialize in providing temp, temp-to-hire, and direct hire staffing solutions for warehouse, production, and light industrial roles. Who handles hiring for your warehouse and production roles?

PERMISSION

May I take just 30 seconds to discuss how we can support your staffing needs?

DISCOVERY QUESTIONS

  1. What are your current open roles in the warehouse or production area?
  2. What's your typical turnover rate for these positions?
  3. Do you have any busy seasons or peak periods that require additional staffing?
  4. Who's your current staffing agency and what do you like or dislike about their service?
  5. How much time do you spend dealing with fill-time pain points, such as unfilled shifts or last-minute cancellations?
  6. Who's involved in the decision-making process for staffing vendors?
  7. What's your process like for approving and onboarding new vendors?

THE PITCH

We understand that sometimes your primary staffing agency can't fill shifts on short notice. As a trusted backup provider, [Company] can step in to ensure your operations run smoothly. Our team is dedicated to providing reliable, high-quality candidates for your warehouse and production roles.

OBJECTION HANDLING

"We already have an agency"

That's great. Can you use a secondary provider for overflow or hard-to-fill roles?

"Not hiring right now"

I understand. When do you anticipate ramping up hiring again? We'd be happy to stay in touch and be top of mind when you need support.

"Send me info"

I'd be happy to send some information over. However, I'd love to schedule a quick meeting to discuss how our services align with your specific needs. Would that be something you're open to?

"Rates"

I understand that rates are an important consideration. Our pricing is competitive, and we focus on providing high-quality candidates that meet your needs. Can I schedule a meeting to discuss our rates and services in more detail?

"I'm not the decision-maker"

That's okay. Who is the right person to speak with about staffing vendors and backup support? I'd be happy to schedule a meeting with them.

THE CLOSE

Would you be available for a 15-minute meeting this week or next to discuss how [Company] can support your staffing needs? Would Thursday morning or Friday afternoon work better for you?

VOICEMAIL

Hi [First Name], this is [Your Name] from [Company]. I'm reaching out to discuss backup staffing support for your warehouse and production roles. If you're experiencing any challenges with fill-time pain or need a secondary provider, I'd love to schedule a quick call. You can reach me at [Phone].

WHEN TO CALL

Tuesday to Thursday, 8–10am and 2–4pm, when plant and HR managers are at their desks. Avoid Monday mornings and shift changes.

TIPS FOR THIS LIST

  • Best times to call are usually during business hours, Monday-Thursday.
  • These decision-makers often care about reliability, quality of candidates, and responsiveness from their staffing provider.
  • Avoid using jargon or overly technical terms that might be unfamiliar to non-industry professionals.

Replace the [bracketed] parts with your details. Lines marked "Only if true" should only be used when they're accurate.

FAQ

Staffing Agency cold calling, answered.

How do staffing agencies cold call employers?

Ask who handles hiring for the roles you fill, then ask about current openings, turnover and seasonal ramps. Offer to be a backup vendor if they already use an agency.

What is the most common objection from employers?

"We already have an agency." Most companies keep a backup for when their main agency can't fill shifts, so ask to be that backup.

Who should a staffing agency call?

Plant managers, operations managers and HR managers at manufacturers, warehouses and distribution centers with steady hourly hiring.

Let's build your outbound team.

Fifteen minutes. You'll leave with a free outbound plan: your script, who to call and where to get the list, and a weekly activity plan.